Citrovita, the commercial arm of Votorantin Agroindustria, is one of the world´s three largest producers of concentrated orange juice with a 16% market share. Citrovita exports 93% of its production to more than 60 countries worldwide. Besides juice, it also industrializes orange by-products, such as essential oils and animal feed.

Citrovita operates in all production stages, from planting seedlings to exporting juice in specially equipped ships. All of its productive assets are located in the state of São Paulo: three plants (Araras, Matão and Catanduva) and 16 farms. It has a production capacity of 95 million boxes of oranges per year, which corresponds to 390,000 tons of juice.

In 2009, Citrovita allocated investments to generate energy from biomass, which will replace fuel oil. This alternative not only reduces production costs, but also makes it cleaner and more sustainable. The new boiler can operate with sugar cane bagasse, orange bagasse or other types of biomass fuels, thus enabling the company to choose the input presenting the best combination of availability, yield, and cost. By 2012, Citrovita expects to replace the energy matrix of its three production facilities.

Products: concentrated orange juice (FCOJ), which is obtained by extracting and concentrating juice from healthy and mature fruit of the species Citrus sinensis, adding natural aromatic ingredients and preserving them through exclusively physical means. 

By-products: essential oils (used in the food industry [beverages, ice cream and other industries]), pharmaceutical industry (medications) and the hygiene and cleaning industry (soaps, perfumes and others); citric terpene (D'limonene, oil used in the manufacture of solvents, detergents, insecticides and toothpastes); resins (used in adhesives, recyclable plastics and tires); oil phase and water phase (used in perfumes, fragrances and beverages); animal feed (making use of the peels, seeds and orange pulp); wesos (pulp wash or bagasse washing, used in the preparation of soft drinks and carbonated beverages); frozen orange cells (frozen orange pulp used in juice with pulp, yogurt and cakes); wet peel (humid bagasse to extract pectin that is used in gelatins, sweets and cakes).

Brand: Citrovita.

Employees: 4.5 thousand. 

Productive assets

• 3 plants (Araras, Matão and Catanduva), with a production capacity of 390.0 thousand tons/year;
• 16 farms, with 11 million orange trees;
• 2 port terminals: Newcastle (Australia), and Antwerp (Belgium);
• Commercial offices: United States and Germany.

Performance in 2009

• Net Revenues: R$0.8 billion;
• Investments: R$0.1 billion in Capex;
• Sales volume: 279.1 thousand tons of concentrated juice (exports 93%).

Learn more about Citrovita